How are we being exposed to propaganda in today’s society?
Digital Technology / Propaganda / Viral Video

How are we being exposed to propaganda in today’s society?

This week we had a very intriguing, and may I say heated, debate in class where the topic of discussion was “modern wars are spun not won – what the warring parties say is more important than what they do”. Both teams had many valuable and important points in their arguments, although the majority of … Continue reading

How is power connected to public relations practice?
Media Relations / Power / PR Industry

How is power connected to public relations practice?

This week we had a discussion in class about how power relates to public relations, especially how it is being used in a professional context. What makes public relations a powerful ‘voice’ in society? Does it mainly relate to political and governmental issues, or is the power of public relations being practiced in other sectors … Continue reading

Not-for-profit PR + Twitter = Perfect match
Not-for-profit PR / Social Media / Tools

Not-for-profit PR + Twitter = Perfect match

In the 1st semester at University of Westminster I was assigned to write a report that should research an ongoing trend in the PR industry. I chose to examine how the not-for-profit PR sector was currently using social networks in their campaigning and communication strategies. The majority of the not-for-profit organisations were primarily using Facebook … Continue reading